Class information

BA236 Product Mgmt and Branding

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  • CRN: 45006
  • Credits: 4
  • Locations, days, times, and instructors:
    • Online (no scheduled meetings), Available 24/7
      From September 22 through December 13, 2025, Heather L Griffo
    • Sylvania TCB 216, Monday, from 11am to 12:50pm
      From September 22 through December 8, 2025, Heather L Griffo

Class materials

Textbooks

No textbooks required

Details about this class

I am passionate about marketing and am excited to expose students to the areas of product management and branding.  In this course, you can look forward to doing the following:

  • Work with a team to develop a marketing plan for a new product
  • Participate in class discussions about a variety of product and branding topics 
  • Hear from people working in the marketing field
  • Work with a team to analyze a brand 

Technology

This course will offered in hybrid format where we will meet once per week and the remaining class meeting will be replaced with online activities and assignments.  Our class will meet as follows:

Mondays, 11:00-12:50, Sylvania Campus, TCB 216

Students will need to use Microsoft Office for assignments.  

No show policy

Your instructor can mark you as a "no show" if you do not participate in your class during the first week. This will remove you from the class. It is important to log in as soon as the class starts to see what the participation requirements are.

Online technical requirements

Please be sure to read the quick guide to Online Learning technical requirements.

Students with disabilities

Students with disabilities should notify their instructor if accommodations are needed to take this class. For information about technologies that help people with disabilities taking Online based classes please visit the Disability Services website.

Prerequisite for online classes

Before you take your first online class at PCC, you must complete the start guide. The start guide will help you decide if these classes are right for you. Once you complete the start guide, you will be able to register for these classes.