CCOG for GD 228 archive revision 202504

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Effective Term:
Fall 2025

Course Number:
GD 228
Course Title:
Professional Graphic Design Practices
Credit Hours:
3
Lecture Hours:
30
Lecture/Lab Hours:
0
Lab Hours:
0

Course Description

Explores graphic design business strategies incorporating methods used by design professionals to seek, acquire, and maintain employment. Required: second year standing in the Graphic Design program.

Intended Outcomes for the course

Upon successful completion of the course, students should be able to:

  1. Present design skills and experience in professionally designed self-promotion materials.
  2. Analyze design businesses for employment opportunities.
  3. Assess work environments to align with employment goals.
  4. Apply design industry standard financial practices.
  5. Make business decisions based upon ethical guidelines.

Outcome Assessment Strategies

• Design a self-promotion piece
• Design a professional-level resume
• Build a studio database
• Create a Job Proposal
• Create a Job Estimate

Course Content (Themes, Concepts, Issues and Skills)

THEMES
• Professionalism
• Communication

ISSUES
• Gain Employment
• Ethical Decision Making
• Self Preservation
• Business Acumen
• Self Representation

CONCEPTS
• Employment
• Finance
• Accuracy
• Research
• Database

SKILLS
• Apply self-reflection in building promotional materials
• Use research skills to create database of designers
• Estimate time and costs for job proposals
• Demonstrate professional ethics and pricing standards